What You Don’t Know About Is Costing You A Fortune! -Here’s The Straight Scoop On How To Dominate

Wouldn’t it be awesome to dominate your competition and out sale them?

Well you can but you first have to understand a few things.

  1. You have to understand that domination does NOT happen overnight.
  2. Generating leads passively also does NOT happen overnight.
  3. It isn’t always FAST but it IS always worth it. 

Biggest Obstacle to Overcome

Your BIGGEST obstacle is your mind!

If you keep telling yourself you suck at things, you undoubtable will suck.

Instead of saying you suck try saying “How can I get better?” or “Where can I find better resources?”

Our minds or rather what I like to refer to as our “ego” is always trying to knock us down and make us think we can’t do something.

Ego is your subconscious that likes to play mind games.

It’s those little voices you hear in your head telling you aren’t good enough, smart enough, techy enough, etc.

You have to shut that voice up or you will never achieve the success you deserve and desire.

Tips on How to Market Your Business Online

So how do you market online and dominate your space?

The BEST way is to build an audience, become an authority and out teach your competition through providing Free content that leaves your audience asking “What does he or she have? I have to get some of that.”

O.M.G. she said FREE and provide content!

Yes if you want to dominate in your niche market you have to provide value and the best way to do that is through Free content that solves a pain your target audience has.

People like to buy but they don’t like to be sold to and they are in pain and looking for someone that can solve that pain.

The sooner you realize this, the better off you will be.

Here is an example of what I mean by providing Free content that will solve a pain.

Say you are in the health and wellness industry you could write or better yet do a video (video is the best marketing tool) with something like “No energy? Ever struggle with having no energy through the day?”

You just talked to your audience’s pain. How many people do you know, maybe even yourself that complains about not having energy?

Then give your audience a few tips on how they could boost their energy. Then say “If you’d like to know the supplement I have personally tested that has boosted my energy level, in the comments below type “Info” and I will pm you.

What this does is create curiosity.

You want your audience to ask you about your products.

You DO NOT want to be posting pictures of your products on your news feed and say “This is the best stuff ever I can totally hook you up.”

Read my blog post “5 Steps To Personal Brand Identity” for further explanation on branding yourself NOT your company.

It doesn’t work and you know it doesn’t work because people are not responding to your posts. Right?

So your question now might be “Well where can I find content ideas?”

Well just go to your local grocery store and look at the magazines.

You can get a lot of ideas from just reading the headlines on the front covers and if you are really brave, buy the magazine and write down the key points of a particular article that corresponds to your product and answers your audiences pain.  

There is another great resource called google. Just type in the search bar “How to lose weight in 21 days.” I’ll guarantee you will get thousands of ideas.

Want to know what keeps your audience up at night? Try perusing forums. Again just do a search for weight loss forums or whatever niche market you are in.

As Nadia Melton so affectionately puts it, “Stop with the “Commission Breath”.

Your audience is in pain and looking for solutions, it is your job to solve their problem and you have the product(s) but you can’t just post pictures of products and/or links to your website and expect people to just scurry and buy what you have. You have to educate your audience on your products and the best way to do that is by providing value based content that solves their pain, then and only then will they want to buy from you.  

Your Entrepreneur Friend,

 

 

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SucceedWithDonna

I am a Branding Strategist, which means I help entrepreneurs build YOU Inc and help you build yourself into a profitable business and not just popular. I know your working hard and putting in the hustle but just not seeing the results so what I do is look at your marketing strategies and help you tweek what you are doing to get more sales and recruits for your business. If this sounds good and you would like a FREE 30 minute consultation click on 'My Coaching' tab and fill out the form to get started today!

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Rhonda Swan - April 3, 2017 Reply

Thanks for this unstoppable post. Cheers!

Kenny Santos - April 3, 2017 Reply

Teaching something of value makes you an authority. Providing free content pays you in buckets if leveraged properly. Thanks for sharing.

Mike Marko - April 4, 2017 Reply

Love your content!

Jonna Lindawan - April 5, 2017 Reply

Learned a lot from your post! Thank you, Donna.

Nancy Loehr - April 11, 2017 Reply

Donna – thanks for pointing out that the most important job of any marketer is to solve problems. Thank you.

Lorraine Menza - April 24, 2017 Reply

It is true, make it about them and what they want to know; it is not about oneself!

tmlovelace - May 15, 2017 Reply

Great post. Becoming a person of value is key in building an audience. Too many people go straight for a sale and offer nothing that speaks to a pain or problem.

    SucceedWithDonna - May 16, 2017 Reply

    Very true Theresa and that is why I write these posts; trying to educate people. 🙂

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